Post by account_disabled on Feb 21, 2024 23:27:14 GMT -6
The who was behind them. How Google, Bono and Gates are rocking the world with OKRs, John Doerr Mateusz Muryjas A book that every marketer should read before starting to create a strategy. John Doerr, based on the history of giants such as Intel, Google and Microsoft, presents the idea of objectives and key results OKRs - objectives and key results , thanks to which organizations strive for operational excellence. The book allows you to develop the habit of setting goals, a campaign or brand presence in a given medium, using the "small steps" method. Thanks to it, you will determine not only the expected end result, but also the individual actions that will lead you to it.
If you have failed to achieve a previously set goal, you will probably be able to precisely answer the question "Why did this happen?" thanks to the OKR method. Marketing Rebellion The Most Human Company Wins, Mark Schaefer Business Owner Phone Numbers List Magdalena Urbaniak It is known that it is not only the book that counts, but also the person behind it. I admire Marek professionally for his always fresh and bold ideas for business activities. I believe that he is ahead of many specialists in thinking. Privately, I am honored to call him a friend.
I read and recommend all of his books - they are a treasure trove of practical knowledge and inspiration. Driving Digital Strategy A Guide to Reimagining Your Business by Sunil Gupta Jacek Pogorzelski between strategy and digital strategy and why the latter is not a simple reflection of the former. I like texts that demythologize buzz words such as disruption, ecosystem, platform and restore their proper proportions. "Trust, or the currency of the future", Michał Szafrański Ola Gościniak This is often forgotten in the industry, and it's something that aligns with my values. "Shoe Dog", Phil Knight Jakub Chmielniak.
If you have failed to achieve a previously set goal, you will probably be able to precisely answer the question "Why did this happen?" thanks to the OKR method. Marketing Rebellion The Most Human Company Wins, Mark Schaefer Business Owner Phone Numbers List Magdalena Urbaniak It is known that it is not only the book that counts, but also the person behind it. I admire Marek professionally for his always fresh and bold ideas for business activities. I believe that he is ahead of many specialists in thinking. Privately, I am honored to call him a friend.
I read and recommend all of his books - they are a treasure trove of practical knowledge and inspiration. Driving Digital Strategy A Guide to Reimagining Your Business by Sunil Gupta Jacek Pogorzelski between strategy and digital strategy and why the latter is not a simple reflection of the former. I like texts that demythologize buzz words such as disruption, ecosystem, platform and restore their proper proportions. "Trust, or the currency of the future", Michał Szafrański Ola Gościniak This is often forgotten in the industry, and it's something that aligns with my values. "Shoe Dog", Phil Knight Jakub Chmielniak.